© 2001-2008 Click Response
How do you choose the keywords to target?
First we get a list of keywords from you that you think would be appropriate for prospects searching for your products
and services. We then run those keywords through a suite of proprietary keyword analysis tools which shows which
of those keywords, variations of those keywords and related keywords that are actually being searched within the
top search engines.
The analysis reveals approximately how many times per month each keyword gets searched as well
as other valuable data. We then generate a new list that contains only the most highly targeted keywords that will
most often convert to sales and that are getting enough traffic to make it worth your while to target them.
How well does your website rank for it's targeted keywords?
Heck of a good question. Any SEO company worth their salt should rank well right?
When we launched our site we had a very specific niche in mind and so we did not
waste time and money (we didn't have much back in those days) going after hyper
competitive keywords like "search engine optimization" or "seo".
In fact if you know anything about the longtail of search you know that those kinds of terms
don't deliver as much ROI as the more focused niche terms. We rank well for most of the terms we targeted. In fact
you may have arrived at this site from having found us on the 1st page of a major search engine for one of these
terms. We will be happy to share our own ranking reports with you should you decide to contact us.
How long does it take to get 1st page rankings?
For most websites it takes between 45-90 days to achieve 1st page rankings but if the keyword market is very competitive it can take longer.
Will I need to redesign my website?
Most of the on page optimization we perform on your existing website pages is done in the code behind the scenes. Unless your site is mostly flash or comprised of images there is very little redesigning required.
How exactly do you get the rankings?
We first analyze your existing website and ensure that it is spider friendly
and optimized for the keywords you are targeting. We then create a linking campaign
which results in a large number of quality one-way backlinks for your site.
We also
create custom content written around each keyword being targeted and integrate this
content into your site as well as having it syndicated out to hundreds of other
content channels in the form of articles. For a more detailed description of how our
proprietary seo process works see our
search engine optimization methodology page.
How do I know you are legitimate?
We understand that trust is a big factor when choosing a seo provider. 1 out of 3 of our clients
had a bad experience with a previous seo firm before coming to us. We have been in the search
optimization business for over 7 years and have an extensive collection of case studies, testimonials
and list of clients which proves we can do what we say we can do.
We will let you speak directly
with some of our clients and they will tell you about the results we are able to create. We are listed with the BBB and have
been reviewed by other 3rd party auditing companies. Our offices are based in the United States which
means we are bound by the anti-fraud laws, as is every other U.S. based business. We back our service up with a written money back guarantee that we will
not employ any questionable SEO tactics which could results in your website getting banned from the major search engines.
How do I Know if SEO is right for my industry?
The latest research shows that more and more consumers are turning to the web to find products and services. In our experience, every industry we have worked with has been able to benefit from SEO. Think of it this way...every business needs customers and currently the most cost effective way to find new prospects is by way of search engine marketing
What kind of return on my investment can I expect?
There are two major factors that affect the return on any website marketing investment. The
first is getting quality traffic to your site. The second factor is how well your website sells those visitors
once they land on your pages. In this regard, we do offer a conversion analysis if you find that
your visitors are not converting to sales very often.
The good news is that search based leads
convert to sales 50% more often than any other kind of lead since the prospect is actually
looking for what you sell to begin with. Most of our clients see a 30-40% increase in targeted
leads from their seo campaigns and most of them receive enough new sales to pay for the campaign
by the 3rd or 4th month of service.
Can I speak with some of your clients?
Many of our clients would be happy to share with you their experience with us either by phone or email. Simply let us know if this is of interest to you and we will make the necessary arrangements.
Why do you charge a monthly maintenance fee?
For a few reasons. First we can't do too much too fast otherwise it will not look like natural growth and the search engines will not give as much credit to our efforts. Since most of the down payment is used to cover the initial optimization, analysis, research and preliminary linking the other portions of the campaign must be completed over the course of 90 days which is what the monthly maintenance covers for that time period. Once we have achieved significant 1st page visibility for your website we will want to protect those rankings. In that case the monthly maintenance fee covers monthly monitoring and reporting of your campaign. If due to a change in the search engine algorithm or increased competition we see your rankings being to drop we can respond immediately with additional linking or content syndication to maintain your positions. Maintenance optimization also keeps your website updated on a regular basis which tells the search engines that your site is "alive" and a source for current relevant information as opposed to a site that has not posted new content for several months or longer.
How do you accept payment?
Each of our seo packages usually involves recieving an initial investment down and then a monthly payment schedule.We accept check, credit card and PayPal for payment.
Can you work with dynamic or CMS websites?
It really depends on the kind of CMS or system your website is contained in. We would really need to be able to login to your website management system to take a look. Some website management systems or site builders are very compatible with SEO and some are not at all.
How will I know that you delivered the results I paid for?
Before we begin your SEO campaign, we run a baseline report showing where your site is ranking
for the keywords we are targeting. Once we achieve the rankings we send
another report that clearly shows all of the 1st page placements you have for each keyword across the
top search engines.
We continue to send a report each month to keep you informed of where you are at.
You can easily verify the data on the reports by going to each search engine and typing in the keyword
to see where your rankings are by hand.
Can I resell your services?
Yes we are currently working on a reseller's support package. In the meantime any new client you bring to us will pay out a 12% commission.
Are you hiring?
Yes. We are always on the lookout for new talent. Send your resume to info[AT]clickresponse.net
